I run 2 different channels and I feel like I spend all day behind a screen just editing, so I wanted to get a lot of that editing off my plate, so I could focus more on the creative ideas process, and also focus of different parts of my business that I just wasn’t having time for. 

But the part I didn’t expect was to have Editing Machine use their expertise, experience and style with the videos because it’s increased the production value of the videos and brought this fun poppey style to my channel.